Monday, January 28, 2013

McDonalds 'McBites' - Little World

Blink brings us an awesome little ad for McDonalds and their new menu item, McBites. I guarantee it won't be too long before I find myself on a late night making a pilgrimage to McE Dee's for some of these tiny morsels. I really love how they made the art look like real pen marks. Normally you would just make the stroke blue or black to match the ink, but these guys went the extra mile and made it look like the ink is actually pressed into the paper, much like a real pen line would be. Bravo!

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